The 2014 Acura MDX Prototype made its world debut at the 2013 North American International Auto Show, offering a strong indication of the styling and design direction for the third generation of the popular, 7-passenger Acura MDX performance luxury SUV, launching by mid-2013 in both all-wheel-drive and front-wheel-drive layouts.
"Our goal is to advance on MDX's already great dynamic performance while improving fuel economy and luxury comfort," said Mike Accavitti, vice president of national marketing operations. "Building on the great momentum we established in 2012 with the launch this year of our flagship RLX, followed later this year by a terrific new luxury SUV in MDX we are very excited about the direction of the Acura brand. And we are truly looking forward to a great 2013."
The "Aero Sculpture" styling of the 2014 MDX Prototype pursues the direction of a smart, compact and premium appearance with low, wide and sleek proportions; a clean, efficient and uncluttered design; and elegant, premium detailing, including the signature Acura Jewel Eye™ LED headlights. This "aero" image also reflects significant gains in aerodynamic efficiency, up 16 percent compared to the outgoing 2013 MDX, achieved through extensive testing in Honda R&D Americas' new wind-tunnel laboratory in Raymond, Ohio – where the vehicle is being created.
